Rithum™ is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins. Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end. Overview As an Advertising Paid Search Strategist, you are the strategic lead and primary advisor for a portfolio of Rithum's enterprise and strategic advertising clients. You define and execute sophisticated media strategies that connect client business goals to measurable performance outcomes, and you partner across Client Success, Technical Account Management, and Product so that execution holds up as client needs evolve.
You are accountable for the growth and performance of the portfolio you own, and for the expert-level platform judgment that client stakeholders and internal teams rely on when making investment decisions. At Rithum, all team members are expected to leverage AI to work smarter, accelerate decision-making, automate repeatable work, and improve outcomes. You are encouraged to continuously identify opportunities to apply AI, data, and scalable processes to enhance productivity, drive innovation, and deliver greater value for our clients, partners, and teams while maintaining appropriate judgment, quality, security, and compliance. Responsibilities Portfolio Strategy & Ownership - Serve as the strategic advertising lead across a portfolio of high-value enterprise and strategic clients, driving planning, execution, and optimization of campaigns across digital marketing and retail media platforms - Lead discovery and strategic planning sessions to define media strategies that align with client objectives, platform capabilities, and channel best practices Media Plan Execution & Performance - Translate client business goals into comprehensive media plans, and own execution and optimization across budgets, bids, audiences, and creative - Provide advanced performance analysis and insight that guides campaign strategy and investment decisions, incorporating attribution models, pacing, and return on ad spend (ROAS) Client Advisory & Product Expertise - Cultivate strong relationships with client stakeholders, acting as a trusted advisor who proactively identifies opportunities for growth, efficiency, and innovation - Serve as a subject matter expert in Rithum's media products and tooling, educating clients on new features, platform enhancements, and industry trends - Track emerging media channels, platform updates, and advertising trends, and apply them to forward-looking client strategy Cross-Functional Partnership & Team Enablement - Collaborate with Client Success Managers, Technical Account Managers, and Product to align execution and product feedback to client goals and evolving needs - Mentor Advertising Account Managers, share best practices, and improve team-wide executional consistency Qualifications Minimum Qualifications - 3+ years of experience in digital advertising, media buying, or ecommerce marketing, with proven success managing enterprise or strategic accounts - Demonstrated ability to develop strategic advertising plans that drive performance and align with client business objectives - Hands-on experience with major platforms such as Google Ads, Bing Ads, Meta Ads, and ChatGPT - Strong analytical capability, including conducting in-depth analysis and presenting insights to clients and internal teams using dashboard and visualization tools (e. g.
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